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Pricing

Simple, like the product.

During the preview, everything is free. Here is how TenderShots means to work, so there are no surprises later.

  • Free

    Free

    To make the first few beautiful.

    • Make It Beautiful enhancements
    • Selected Memory looks
    • Basic memory cards
    • My Memories, in your account
    Start in the studio

  • Premium

    Planned

    For the whole first year, and every month of it.

    • Unlimited enhancements
    • Every Studio and Maternity look
    • High-resolution exports
    • Create mode, every world
    • Memory Stories
    • My First Year
    • Premium milestone templates
    • More storage and collections
    Free during the preview

  • Keepsakes

    Later

    When the digital memory becomes something to hold.

    • First-year books
    • Photobooks and family albums
    • Prints and framed photographs
    • Announcement cards

    Coming after the first year of TenderShots

Questions, answered.

What does the preview cost?

Nothing. Everything in the studio is free while TenderShots is in preview. You can use it without an account, or create a free one to keep your memories on every device.

Will my memories carry over?

Yes. Memories in your account stay in your account. Anything you kept on a device before signing up can be moved into your account from My Memories in one click.

Why will Premium cost money?

Because the alternative business models (advertising, selling data, public feeds) are the ones TenderShots refuses. A family's photographs are never the product.

When are Keepsakes coming?

After the core is proven. The plan is deliberate: transformation first, then memory, then keepsakes. TenderShots creates the digital memory that becomes the physical one.